SyncPenguin's connector for Salesforce calendar meetings

Sync your Salesforce calendar meetings two-way or one-way with other apps and services


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Sales and service teams often schedule meetings in Salesforce while managing the rest of their day in Google Calendar or Outlook. This leads to double bookings, missed meetings, and time wasted copying events between calendars. Salesforce's built-in calendar integrations can be limited and hard to customize. This connector keeps Salesforce meetings and your personal or company calendars automatically aligned, so everyone always sees a complete and accurate schedule.

How does it work?

The Salesforce Calendar Meetings connector keeps the events in your Salesforce calendar in sync with the other calendars you use every day, such as Google Calendar, Microsoft 365, Outlook, or Apple iCloud. Meetings you create, update, or cancel in one place automatically appear, change, or disappear in the other, including recurring series and their exceptions. With SyncPenguin's no-code rules, you decide exactly which meetings sync, in which direction, and which details are shared. You can set up one-way, two-way, one-to-many, or many-to-one calendar syncs in minutes.

Popular real-world use cases

  • Two-way sync Salesforce meetings with Google Calendar so sales reps see their customer meetings and personal schedule in one place.
  • Keep Salesforce and Microsoft 365 calendars in sync so meetings booked in Teams or Outlook on the web are logged in Salesforce automatically.
  • Sync Salesforce events to Outlook Calendar so reps get meeting reminders on their phone and desktop without double entry.
  • Send only client-related meetings from Microsoft 365 to Salesforce, for example those whose subject contains "Demo" or "Client", using a filter.
  • Block time in Salesforce for personal Google Calendar events, syncing them one-way as private "Busy" placeholders with hidden titles and descriptions.
  • Combine meetings from Google Calendar and Microsoft 365 into a single Salesforce calendar for teams that use both platforms.
  • Sync Salesforce meetings with Apple iCloud Calendar so reps who use iPhone and Mac always have their CRM schedule available.
  • Import holidays, company events, or booking tool schedules from an .ICS calendar feed into Salesforce automatically.
  • Keep Salesforce meetings aligned with an Exchange On-Premises calendar for organizations still running their own mail servers.
  • Sync meetings between Salesforce and Zoho CRM during a CRM migration, or for teams that work across both systems.

Key features

Two-Way Sync

Create, update, or delete a meeting in Salesforce or your other calendar, and the change automatically appears on the other side.

Recurring Meetings

Daily, weekly, every-weekday, monthly, and yearly recurring series are synced as real recurring events, not as loose copies.

Recurrence Exceptions

Individually rescheduled, edited, or cancelled occurrences of a series stay accurate across calendars.

Privacy & Availability

Sync private flags and Busy, Free, or Out of Office status so your availability is correct everywhere.

Flexible Rules

Use no-code filters and custom rules to control which meetings sync and how titles, descriptions, and other fields are mapped.

Affordable & Scalable

With SyncPenguin you only pay for changes to your data, regardless of how many meetings you initially have, or will have in the future.

Supported fields

Subject Start time End time All-day event Location Time zone Description Free/busy status (Busy, Free, Out of Office) Private Recurring Recurrence pattern Cancelled occurrences Recurrence exceptions

Things to note

  • Attendees, reminders, related Salesforce records (such as Contacts, Leads, or Opportunities), and custom fields are not synced. The connector focuses on core meeting details and scheduling.
  • Only meetings you own or have been invited to (accepted or not yet answered) are synced. Changes to meetings owned by other Salesforce users are not written back to Salesforce, to protect their data.
  • Salesforce limits how long a recurring series can run: about 100 days for daily, about one year for weekly, about 5 years for monthly, and about 10 years for yearly series. Open-ended series from other calendars are created in Salesforce up to these limits.
  • To keep syncing fast, ongoing sync of single (non-recurring) meetings focuses on recent and upcoming meetings. Changes to meetings older than about 30 days are not picked up.
  • During the initial merge, recurring series that ended more than a month ago are skipped, because they no longer affect your schedule.
  • Your Salesforce edition must include API access (for example Enterprise, Unlimited, Performance, or Developer, or Professional with API access enabled).
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Frequently Asked Questions

Can I sync my Salesforce calendar with Google Calendar or Outlook in both directions?

Are recurring meetings supported?

Can I hide meeting details when syncing to or from Salesforce?

Can I choose which meetings get synced?

Will SyncPenguin create duplicate meetings?

Which Salesforce edition do I need?

Are attendees synced with Salesforce meetings?

Free 14-day trial with full support and no credit card

About Salesforce

Salesforce is the world's leading customer relationship management (CRM) platform, used by businesses of all sizes to manage sales, service, and marketing. Its built-in calendar lets users schedule events and meetings with customers, track activities, and invite colleagues, all directly within the CRM.

Official website: https://www.salesforce.com/crm/