1. Connectors
2. Google Contacts

SyncPenguin's connector for Google contacts

Sync your Google contacts two-way or one-way with other apps and services

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Contacts often end up scattered across Gmail, Outlook, phones, CRMs, and accounting tools. Keeping them consistent by hand leads to outdated phone numbers, missing details, and duplicates. Teams also struggle to share a common address book in Google Contacts without exporting and importing CSV files. SyncPenguin keeps Google Contacts automatically in sync with your other apps, so every change made in one place appears everywhere it's needed.

How does it work?

The Google Contacts connector lets you automatically sync contacts between your Google account and the other apps you use every day, such as Outlook, Microsoft 365, Apple iCloud, HubSpot, and many CRMs. Set up one-way or two-way syncs, choose exactly which contacts to sync using Google labels, and keep names, emails, phone numbers, addresses, companies, labels, and custom fields up to date everywhere. Google Workspace admins can also connect their whole organization and manage contact syncing for a group of users from one place.

What can Google contacts be synced with?

ActiveCampaign

Contacts

Attio

Contacts

Capsule CRM

Contacts

Copper CRM

Contacts

Exchange On-Premises

Contacts

Freshdesk

Contacts

Freshsales CRM

Contacts

Google

Contacts

HubSpot

Contacts

iCloud

Contacts

Mailchimp

Contacts

Method CRM

Contacts

Microsoft 365

Contacts

Microsoft 365 GAL

Users and org. contacts

Nimble CRM

Contacts

Notion

Contacts

Outlook

Contacts

Pipedrive

Contacts

Quickbooks

Contacts

Salesflare

Contacts

Salesforce

Contacts

SendGrid

Contacts

Shopify

Customers

Square

Customers

Xero

Contacts

Zoho CRM

Contacts

Popular real-world use cases

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  Push your company's Microsoft 365 Global Address List into every employee's Google Contacts, so coworkers' details are always available on their phones.

  
• 
  Two-way sync Google Contacts with Outlook Contacts, so you can use both Gmail and Outlook with the same up-to-date address book.

  
• 
  Keep Google Contacts and Microsoft 365 Contacts in sync during or after a migration between Google Workspace and Microsoft 365.

  
• 
  Sync Google Contacts with Apple iCloud Contacts, so contacts stay identical across your Android and iPhone devices.

  
• 
  Share a team address book by syncing a label from one Google account into the Google Contacts of colleagues.
• 
  Sync HubSpot contacts into Google Contacts under a dedicated "HubSpot" label, so your sales team can call and email leads from their phones.

  
• 
  Automatically add Google Workspace directory users to employees' Google Contacts as a company-wide shared directory.
• 
  Send contacts with a "Newsletter" label in Google Contacts to your Mailchimp audience automatically.

  
• 
  Two-way sync Google Contacts with Pipedrive or Zoho CRM, so deals and contact details stay consistent between your CRM and Gmail.

  

  
• 
  Copy customers from QuickBooks or Xero into Google Contacts, so your team always has up-to-date customer phone numbers and emails.

  

  

Key features

Label-Based Syncing

Sync only the contacts in a specific Google label. Synced contacts can also be tagged with a label you choose, so they're easy to find.

Domain-Wide Access

Google Workspace admins can connect the whole organization once and set up contact syncing for all users in a selected Google group.

Custom Fields

Sync Google's custom fields alongside standard contact details. They can be mapped to fields in your CRM or other apps.

Smart Incremental Sync

Only new, updated, and deleted contacts are processed on each run. Your apps stay in sync quickly without creating duplicates.

Rich Contact Details

Sync names, multiple emails, phone numbers, addresses, websites, birthdays, company details, notes, and labels.

Affordable & Scalable

With SyncPenguin you only pay for changes to your data, regardless of how many contacts you initially have, or will have in the future.

Supported fields

First name Last name Middle name Display name (read-only) Full name Title (prefix) Suffix Notes Company Job title Department Websites Birthday Emails Phone numbers Addresses Labels Custom fields

Things to note

• Contacts from Google's "Other contacts" section (people you've emailed but not saved) are not synced. Only saved contacts are included. You can save any of them to your contacts to include them in the sync.
• The display name is generated automatically by Google from the contact's name parts. It can be read and used in mappings and rules, but not set directly.
• Only the first company, job title, and department of a contact are synced. This covers the vast majority of contacts.
• Email, phone, address, and website types are matched to common categories such as Home, Work, Mobile, and Other. Custom type names in Google are synced as "Other" or the closest matching category.
• Contact photos and less common fields, such as relationships, nicknames, and events, are not currently synced.
• Google doesn't allow empty custom field values, so empty custom fields are saved with a "*" placeholder.
• Domain-wide syncing for Google Workspace is configured for members of a selected Google group. Add the users you want to sync to a group to include them.
• To stay within Google's usage limits, very large address books may take a little longer to complete their first sync. Later syncs only process changes and run much faster.

PRIVACY FOCUSED

We value your privacy

At SyncPenguin, we respect and protect the data we sync

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Frequently Asked Questions

Can I sync Google Contacts with Outlook or Microsoft 365?

Yes. SyncPenguin can sync Google Contacts with Outlook Contacts, Microsoft 365 Contacts, and the Microsoft 365 Global Address List, either one-way or two-way. Changes made on either side are applied automatically.

Can I sync only some of my Google contacts?

Yes. You can limit syncing to contacts in a specific Google label, and you can add filters based on any contact field. You can also have SyncPenguin automatically assign a label to all synced contacts.

Does it work with a free Gmail account as well as Google Workspace?

Yes. You can connect any personal Gmail or Google Workspace account. Google Workspace admins can also use domain-wide access to configure contact syncing for many users at once.

Will syncing create duplicate contacts?

SyncPenguin keeps track of which contacts are linked between your apps, so updates are applied to the matching contact instead of creating new ones. When you start a sync, you can choose to merge existing contacts or only sync new changes.

Are Google Contacts labels and custom fields synced?

Yes. Labels can be synced and are created automatically in Google if they don't exist yet. Custom fields can be mapped to fields in your other apps using the no-code mapping interface.

Can I share contacts with my team using Google Contacts?

Yes. You can sync contacts from one Google account, a CRM, or your company directory into your colleagues' Google Contacts. This gives everyone a shared, always-updated address book on their computers and phones.

What happens when I delete a contact?

SyncPenguin detects deleted contacts. Depending on your general and deletion rules, it can delete the matching contact in the other app or leave it untouched.

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About Google

Google Contacts is Google's address book service, built into Gmail, Android, and Google Workspace. It stores names, emails, phone numbers, addresses, and other details. Contacts can be organized with labels and are available on any device signed into your Google account. Millions of individuals and businesses use it as their main address book.

Official website: https://contacts.google.com