1. Connectors
2. ActiveCampaign Contacts

SyncPenguin's connector for ActiveCampaign contacts

Sync your ActiveCampaign contacts two-way or one-way with other apps and services

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Contact details often end up scattered across your email marketing platform, your CRM, your store and your team's address books. Copying them by hand is slow and error-prone, and it leads to outdated email lists, missed leads and duplicate records. This connector keeps ActiveCampaign automatically in sync with your other apps. New customers and leads land in the right list with the right tags, and edits made in one place appear everywhere else.

How does it work?

The ActiveCampaign Contacts connector keeps your ActiveCampaign audience in sync with the other tools your business relies on, such as Outlook, Google Contacts, Microsoft 365, CRMs, accounting tools and online stores. You can run one-way or two-way syncs, target a specific ActiveCampaign list, and keep names, emails, phones, companies, job titles, tags and custom fields up to date automatically. With SyncPenguin's no-code rules, you decide which contacts get synced, how fields map and what happens when contacts change or are removed.

What can ActiveCampaign contacts be synced with?

ActiveCampaign

Contacts

Attio

Contacts

Capsule CRM

Contacts

Copper CRM

Contacts

Exchange On-Premises

Contacts

Freshdesk

Contacts

Freshsales CRM

Contacts

Google

Contacts

HubSpot

Contacts

iCloud

Contacts

Mailchimp

Contacts

Method CRM

Contacts

Microsoft 365

Contacts

Microsoft 365 GAL

Users and org. contacts

Nimble CRM

Contacts

Notion

Contacts

Outlook

Contacts

Pipedrive

Contacts

Quickbooks

Contacts

Salesflare

Contacts

Salesforce

Contacts

SendGrid

Contacts

Shopify

Customers

Square

Customers

Xero

Contacts

Zoho CRM

Contacts

Popular real-world use cases

• 
  Two-way sync ActiveCampaign contacts with Outlook Contacts so your sales team always has up-to-date customer details in their inbox and on their phone.

  
• 
  Push ActiveCampaign contacts tagged 'VIP' or 'Partner' into the Microsoft 365 Global Address List so the whole company can find them in Outlook.

  
• 
  Distribute leads from a specific ActiveCampaign list to the Microsoft 365 Contacts of several sales reps, filtered by a custom field such as region or assigned owner.

  
• 
  Keep Google Contacts and ActiveCampaign in sync so contacts you add on your phone or in Gmail automatically join your marketing list with the right tags.

  
• 
  Sync HubSpot contacts to an ActiveCampaign list, mapping lifecycle stage or other properties to ActiveCampaign tags and custom fields for targeted campaigns.

  
• 
  Automatically add new Shopify or Square customers to an ActiveCampaign newsletter list with a 'Customer' tag for post-purchase email automations.

  

  
• 
  Send people from Pipedrive or Zoho CRM into ActiveCampaign whenever they match your filter, so they enter the right nurture sequence without manual exports.

  

  
• 
  Move your audience from Mailchimp to ActiveCampaign with an initial merge, and keep both platforms in sync during the transition period.

  
• 
  Sync QuickBooks or Xero customers into ActiveCampaign so your paying clients automatically receive updates, offers and renewal reminders.

  

  
• 
  Keep ActiveCampaign contacts available on your iPhone by syncing them to Apple iCloud Contacts, including company and job title.

  

Key features

Two-Way Sync

Keep ActiveCampaign and your other apps in sync in both directions, or push contacts one way only. It's your choice.

List Targeting

Sync just one ActiveCampaign list. New contacts are added to it automatically, and removals only take contacts off the list instead of deleting them.

Tag Syncing

Sync contact tags to segment your audience. Tags that don't exist yet are created in ActiveCampaign automatically.

Custom Fields

Map your own ActiveCampaign fields, including text, dropdowns, radio buttons, checkboxes, multi-select lists, dates and date-times.

Company & Title

Link contacts to their company along with their job title. Missing companies are created for you automatically.

Affordable & Scalable

With SyncPenguin you only pay for changes to your data, regardless of how many contacts you initially have, or will have in the future.

Supported fields

First name Last name Email Phone Company Job title Tags Custom text fields Custom text area fields Custom dropdown fields Custom radio button fields Custom checkbox fields Custom list box (multi-select) fields Custom date fields Custom date & time fields

Things to note

• ActiveCampaign stores one primary email address and one phone number per contact, so only one email and one phone are synced per contact. If several are mapped from another app, the work email or phone is preferred.
• Each contact can be linked to one company in ActiveCampaign. The job title is stored with that company link, so it is synced together with the company.
• ActiveCampaign requires a unique email address for each contact. Contacts that share the same email in another app are matched to a single ActiveCampaign contact.
• Custom fields of type text, text area, dropdown, radio button, checkbox, list box, date and date-time are supported. Other custom field types, such as hidden fields, are not synced.
• Only contact tags are synced. Tags used for other ActiveCampaign objects, such as deals, are not included.
• Changes are picked up during regular sync runs rather than instantly. Updates usually appear in your other apps within a short time after being made in ActiveCampaign.
• For the most predictable handling of removals, we recommend selecting a specific ActiveCampaign list. Contacts removed from that list are then recognized and handled according to your deletion settings.

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Frequently Asked Questions

How do I connect my ActiveCampaign account to SyncPenguin?

You only need your ActiveCampaign API URL and API Key, which you can find in ActiveCampaign under Settings > Developer. Paste them into SyncPenguin and your account will be connected and verified automatically.

Can I sync only one specific ActiveCampaign list?

Yes. You can choose a list when connecting your account. Only contacts in that list are synced, and new contacts created by SyncPenguin are added to it automatically.

What happens in ActiveCampaign when a synced contact is deleted in another app?

This depends on your deletion rules. If you selected a list, the contact is only removed from that list and stays in your ActiveCampaign account. If no list is selected, the contact is deleted. You can also turn deletions off entirely.

Does SyncPenguin sync ActiveCampaign tags and custom fields?

Yes. Contact tags are synced, and missing tags are created automatically. Custom fields such as text, dropdowns, radio buttons, checkboxes, multi-select lists, dates and date-times can be mapped to fields in your other apps.

Can I sync ActiveCampaign contacts with Outlook or Google Contacts in both directions?

Yes. You can set up a two-way sync between ActiveCampaign and Outlook, Microsoft 365, Google Contacts, iCloud and many other apps. Changes made on either side are kept in sync.

Will syncing create duplicate contacts in ActiveCampaign?

No. SyncPenguin tracks which records are linked and matches contacts smartly, using the email address that ActiveCampaign treats as unique. During the initial merge, you can match existing contacts instead of creating new ones.

Can I control which contacts are sent to ActiveCampaign?

Yes. With SyncPenguin's no-code filters and custom rules, you can sync only contacts that meet your conditions, for example a certain tag, company, region or custom field value. You can also transform field values along the way.

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About ActiveCampaign

ActiveCampaign is a popular customer experience automation platform used by small and growing businesses around the world. It combines email marketing, marketing automation, contact segmentation and a built-in CRM. This helps companies nurture leads, personalize campaigns and build lasting customer relationships.

Official website: https://www.activecampaign.com/